From searching for directions on Google Maps to hailing a taxi via Uber, geolocation apps have become an essential part of our everyday lives.
The number of use cases is proliferating. Developers invent innovative new ways of leveraging location technology, including:

  • From searching for directions on Google Maps to hailing a taxi via Uber, geolocation apps have become an essential part of our everyday lives.
  • The number of use cases is proliferating. Developers invent innovative new ways of leveraging location technology, including:
  • Ride-hailing and ride-sharing: local initiatives, startups, and big companies are using real-time data on traffic conditions, road conditions, weather, and more to grow their businesses.
  • Electric cars: as more people purchase electric vehicles, developers are paying attention to their needs and trip-planning strategies.
  • Financial services: location data can be used to predict housing prices, using APIs that provide information about schools, tourist attractions, public transit stops, or the most congested areas of a city.
  • Fleet and logistics: companies can track their vehicles, plan the fastest routes to deliver a truck full of packages, and decide on the most efficient ways to avoid traffic jams so they can ensure deliveries are made on time.
  • Connected cars: as the number of connected cars has grown, so have demands for in-car navigation and third-party applications; this is especially important for leasing and rental services as well as for insurance companies.
  • Analytics and big data: location services provide data scientists with valuable information, allowing them to improve their data models and visualize their analyses.

To put all this together, a diverse set of Map APIs is required. If you plan to develop an application that requires geolocation services, you probably already noticed that there are several APIs available. The most popular ones are Google Maps and TomTom.

Google developed a robust API platform that offers many different types of solutions. And TomTom is a direct competitor to Google Maps.

Let’s compare Google Maps and TomTom APIs, so you could make the best decision for your business. They both are valuable tools our developers use when building applications for our clients, including Fleetsu and Road Hunter.

Google Maps vs TomTom Comparison

Are you trying to make a choice between Tomtom Maps and Google Maps for your app? While they both offer great services, there are some key differences between the two.
Which of the two should you opt for?

TomTom Google Maps
Cost TomTom provides 2,500 data requests for free each day, after which developers can pay $0.50 for each subsequent 1,000. You’re allowed up to 28,000 free map displays per month, with the charge for every subsequent 1,000 amounting to $7.00.
Routing TomTom GO collects data from over 400 million cars and updates the information every two minutes. Google Maps collects data from various sources, including Android Phones, satellite imagery, geological surveys, etc.
Offline navigation When you first open the TomTom GO app, you’ll need to download the entire country’s map. Google Maps allows users to download a portion of the map for offline use, and users can download multiple areas at once.
Transport modes Car, bicycle, walk Car, bicycle, public transportation, taxi/ride-share, walk
Road closures Road closures Google Maps does not display road closures.
Contributions Not available. Users can contribute by reviewing and rating places, uploading photos, and answering questions.
3D and 2D TomTom has the feature of displaying everything in 3D figures. Google Maps displays everything in 2D figures.
What companies use
  • Huawei
  • CloudvCard
  • World Wide Live
  • Uber
  • Trip advisor
  • Glovo
Receiving information Tomtom downloads the entire map to your phone. Google maps streams data to your phone.
Voice navigation TomTom GO offers over 100 voice options in many languages. Google Maps has 59 voice options.

Both Google Maps and TomTom are considered to be two of the best options if you’re looking for reliable APIs. TomTom Maps API integration offers numerous advantages, however, Google Maps has some unique features that might make it a better fit in some situations.

Google Map top features and benefits for your business

Source: How to Use the Google Maps API: Introduction

Google Maps dominates in the arena of navigation apps. Below are some key new features that the great Google Maps came up to integrate into the mobile app for business.

The Geocoding API

Geocoding API provides a direct way to convert an address into latitude and longitude coordinate values. Reverse geocoding, which converts coordinates into human-readable addresses, is also possible with the Google Maps Geocoding API. This feature is part of the baseline functionality of the Google Maps API and is used extensively in location-based applications.

The Directions API

The Google Maps Directions API service calculates driving distances between two points and renders both text and an interactive map of turn-by-turn directions. Locations can be specified by the user or a geolocation service that returns the user’s location as latitude and longitude coordinate values.

Street view panorama

The Street View panorama service allows users to experience a real-world view of a specific address. Google Street View provides panoramic views of roads throughout its coverage area.

Heat maps

Heat maps are representations of geospatial data on a map that use different colors to show areas with different groupings. They show overall shapes and group trends. Heat maps are also known as “intensity maps”.

Style maps

Style maps let you add a map with custom styling to your app. Style options let you customize the look of Google map styles, changing the visual display of features like roads, parks, etc.

Ground overlay

Ground Overlays are high-resolution images that are attached to latitude/longitude coordinates and run as you drag or zoom the map.

Indoor maps

Indoor maps allow users to get directions and find points of interest inside a venue. This feature can be integrated into existing applications for mobile and desktop, or as a standalone service.

Marker clustering

When there is a lot of data to display, it is easy for your information to become cluttered and disorganized. One way to solve this problem is to create clusters of similar markers. When you zoom out, you can see an overview of your data, and when you zoom in, the clusters separate so that you do not lose any detail.

Map layers

Layering can be applied to maps to enhance their functionality. It can identify regions, service areas, or other areas of interest for the business.


Circles represent the area around us. The radius is approximately 20 to 30 kilometers from our location. The design can be dotted, plain, or dashed.

Auto latitude and longitude

Auto latitude and longitude are used to help track the person’s exact location. This feature automatically takes the latitude and longitude values of the area where the person is located. 

TomTom Maps APIs: top features and benefits for your business

Source: Intro to TomTom Maps APIs: Maps; Traffic; Search; Routing; Geofencing

TomTom integration into a mobile app offers numerous benefits. These location technologies enable you to create a range of products, including mobile and web apps, in-dash navigation systems, and fully autonomous driving solutions. 

TomTom Maps APIs permit you to easily build applications that need to be location aware. It offers different cross-platform REST APIs and SDKs to enable you to create applications with mapping, routing, search, navigation, and traffic features. Let’s take a closer look at the benefits of TomTom Maps for app developers.

Map Display API

The Map Display API helps developers to create web and mobile applications around mapping. Examples of common use cases include displaying a map of the whole world with zooming and panning, displaying a map of a specific country, and showing a map centered on a given location with detailed surroundings.

TomTom Traffic API

The Traffic API is used to create applications around real-time traffic. You can use real-time traffic products or historical traffic analytics. The offering is split into Traffic Incidents, which provides an accurate view of traffic jams and incidents, and Traffic Flow, which provides real-time observed speeds and travel times for all key roads in a network.

Routing API

Routing helps to calculate departure times by planning routes using desired arrival times, the travel time of pre-existing routes, a batch of up to 700 routing requests in parallel, and routing costs for each origin-to-destination combination.

Search API

Search allows single-line fuzzy search for addresses and POIs. It assigns latitude/longitude coordinates to a specific address, geographic feature, or point of interest. You can search for an address, Points Of Interest, or a combination of both.

TomTom vs Google Maps: what maps API is best for your app?

Google Maps and TomTom are both excellent options for map APIs. But there are some areas where they outperform one another. 

The big difference lies in distribution. Google streams its map data, so it can have maps that are always up-to-date. 

Another key difference is that Google Maps offers additional features. But if you are looking specifically for a driving navigation app, TomTom is your best choice. There’s less clutter on the screen and the simplistic design allows drivers to focus on the road.

Are you thinking about TomTom Maps integration? TomTom allows you to reduce bandwidth consumption and increase performance stability. It can work without an internet signal and potentially saves users battery life as there is no need to continuously sync with a server.

If you want to integrate Google Maps into your app, keep in mind that it is superior in terms of accuracy, availability, and depth of its map data. They are more up-to-date and potentially have more relevant traffic information. If you need the most accurate data worldwide, then you can stick to using Google Maps.

Volpis experience with navigation app development

Volpis is a software development company that specializes in app development for the navigation market. We have worked with many successful brands, including Fleetsu, Road Hunter, and FlowMSP.

We can help your business succeed through the development of robust, creative map applications. Our experts are specialized in developing navigation apps for both Android and iOS platforms. At Volpis, we’ve been doing it for years, and we can apply this experience to meet your business needs.

Fleetsu app we built

Final thoughts

Google Maps and TomTom both offer a wide range of mapping APIs to suit the needs of different applications. To make the best choice, we suggest taking brief insights into all features that these APIs offer.

Our experienced developers are ready to help you to integrate these APIs into the mobile apps with the latest features, help you build your MVP, and scale to the next level. We offer free consultations so that you can find out more about us and see how we can help you improve your business. 

If you have any questions about Google Maps and TomTom APIs, you can reach out to us via or fill in the form below.


What are TomTom and Google Maps APIs?

TomTom and Google Maps APIs are a way to integrate mapping and navigation features into applications. 

Is Google Maps better than TomTom for app development?

It depends on what you’re looking for. TomTom Maps is an excellent choice for app development; however, Google Maps has a lot of functionality.

How much does it cost to add Google Maps or TomTom to my app?

The cost of adding Google Maps or TomTom to your app depends on a few factors. In general, though, you can expect to pay $5,000 to $10,000 for integration with either service.

How long does it take to implement the TomTom maps API into my app?

The TomTom Maps API is easy to implement, and you can get your app up and running in just a few hours.